Sytner Group has grown from being a single car dealership in 1968 to employing more than 7000 people in over 100 dealerships across the UK, with a growing presence in Italy, Germany and Spain.
As an extremely successful business, Sytner Group has recognised that their workforce is a big driver of their growth yet the diverse locations and demographics have always been a challenge.
Sytner Group approached Xexec in late 2014 to implement an engaging and demonstrable staff voluntary benefit scheme.
Sytner Group had a more basic offering at the time which wasn’t particularly well utilised and, as a part of its focus on employee engagement, was seeking to appoint a provider which had a strong track record in delivering a solution that would offer real value to its growing workforce. It was important for the scheme to recognise the diverse geographic and financial demographic of the audience.
The key was to provide an interactive solution that delivered savings for employees whilst at the same time demonstrating a clear ROI for the employer.
Xexec created a bespoke employee benefits portal encompassing many legacy Sytner benefits that had been displayed in an ad-hoc manner and bringing them through a centralised portal.
The highlight of the offering is the access to over 3000 vendors all offering discounts on every facet of an employee’s day-to-day needs. These include discounts at all major supermarkets, department stores, fashion brands, electricals and computing, DIY, travel and of course on Sytner’s own cars. Additionally, Xexec offered access to its Travel Concierge, a bespoke travel service that takes the stress out of booking a holiday and offers great benefits and discounts including upgrades and lounge access.
The Xexec / Sytner offering has been a great success with an extremely high engagement level amongst staff and outstanding website usage. Sytner has achieved the impressive feat of featuring on the Sunday Times ‘Best Big Companies to Work For 2016’ list in a top-5 position and is working with Xexec to do everything possible to ‘attract, motivate and retain the very best team members’.
“We were looking for a high quality, easy to use website to give employees access to a wide range of exclusive offers and discounts. Xexec offered precisely that and in partnership we launched the Sytner Employee Benefit Website in February. Uptake has been good, with a large number of employees using the service and employee feedback has been really positive. It is really great to be able to offer our employees such a comprehensive range of products with the support of Xexec”
